The May Memo

Get ready to fuel your passion for innovation and technology because ContentCon is just around the corner. Our annual conference takes place in the heart of Austin, TX, and this year's edition is set to be an unforgettable experience. With summer rolling in, bringing longer days and opportunities for relaxation and family time, ContentCon promises to be the perfect kick-start for forward-thinkers and digital leaders.
ContentCon spotlight
Prepare to be inspired by our lineup of incredible keynote speakers. We know, every marketing conference says that, but we actually mean it — our lineup is the perfect mix of technical know-how and strategic leadership.
Erica Dhawan will take the stage to share her insights on the power of connectional intelligence, teaching us how to foster agility, innovation and breakthrough ideas. Contentstack CEO Neha Sampat will give an enlightening welcome address, offering a glimpse into Contentstack's groundbreaking vision. Sameen Gul will reveal how Reckitt has revolutionized its digital strategy with composable transformations, and Conor Egan will unveil the latest innovations within the Contentstack ecosystem.
From exclusive workshops to insightful keynotes and unparalleled networking opportunities, ContentCon is where marketing, technology, and the C-suite converge. There is still time to register. We'd love to see you there!
Automate is making waves
As we look forward to summer (can it hurry up and get here already?!), it's time to start thinking about balancing work with precious leisure and family time moments. Enter Contentstack's Automate — the solution that ensures your marketing doesn't skip a beat, even while you're soaking up the sun.
How do our customers use Automate? Brad's Deals embarked on an exciting venture to revolutionize their content strategy, leveraging Contentstack Automate to do more with less and thrive across their customer and affiliate partner journeys. This bold move empowered them to significantly reduce manual labor while enhancing accuracy and efficiency across key operations, such as product information retrieval, link generation and image captioning.
Brad's Deals unlocked a more holistic view of content, which liberated developers to enhance features and enabled editors to craft richer customer experiences. The automation capabilities of Contentstack were pivotal, simplifying tasks and fostering a quicker, more enriched content publication process. This innovation brought about considerable savings in time and costs, alongside elevating content quality and data source integrity. With plans to further explore Contentstack's potential by adding community components and predictive functionalities, Brad's Deals is set to redefine the customer experience landscape, demonstrating its leadership and forward-thinking ethos in the industry.
Wrap up
This May, as we gear up for an exciting summer, remember that innovation and efficiency are your keys to success. Whether it's attending ContentCon to connect with industry leaders or leveraging Contentstack's Automate to keep your marketing efforts flowing seamlessly, the future is bright for those who dare to lead.
About Contentstack
The Contentstack team comprises highly skilled professionals specializing in product marketing, customer acquisition and retention, and digital marketing strategy. With extensive experience holding senior positions at renowned technology companies across Fortune 500, mid-size, and start-up sectors, our team offers impactful solutions based on diverse backgrounds and extensive industry knowledge.
Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization, and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi, and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge.
In January 2025, Contentstack proudly secured its first-ever position as a Visionary in the 2025 Gartner® Magic Quadrant™ for Digital Experience Platforms (DXP). Further solidifying its prominent standing, Contentstack was recognized as a Leader in the Forrester Research, Inc. March 2025 report, “The Forrester Wave™: Content Management Systems (CMS), Q1 2025.” Contentstack was the only pure headless provider named as a Leader in the report, which evaluated 13 top CMS providers on 19 criteria for current offering and strategy.
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